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Coachella Art Studios

at Coachella Fest

2009 - Current

coachella art studios lead by sarah sche

I am the Founder and Producer of the Coachella Art Studios, which has been a part of the world-famous Coachella Valley Music and Arts Festival for 11 years. It has transformed from two 10x10 tents and volunteers to a 5,000sq ft space with a paid staff of over 30 people. Located in the campground section, it is a free, creative space for festival-goers to explore art supplies, projects, materials and forms of creativity. It is not only a place to express creativity but also to build friendships and engage in meaningful conversation. My approach to art-making creates a therapeutic atmosphere.

AEG Live, Goldenvoice / Coachella Valley Music and Arts Festival

Curator, Coordinator to the Coachella Art Studios

Reports directly to the Art Director of Goldenvoice. Creator of interactive art installation that has been active for over 10 years, with 50+ staff and over 5,000 attendees.

• Negotiated budget, contracts and concept with festival Directors

• Curated and coordinated production from concept to completion

• Developed exhibition design, art direction and interactive activities

• Oversaw hiring and training of staff and booking of music talent

• Led pre-production design team and created entire art installation

  • We were also featured at the following Goldenvoice festivals:

    • Coachella Fest​

    • Desert Trip

    • Camp Flog Gnaw

    • FYF Festival

    • Phish Festival

    • Arroyo Seco

    • SS Coachella

I have an amazing team dedicated to making the Coachella Art Studios a success, with many of them having been on the team for over 8 years. Special recognition goes to Paul Clemente, the Coachella Art Director, and Chad Holden, my favorite accountant, for their unwavering support and belief in the mission.

The Coachella Art Studios has evolved significantly over 11 years.

Designing the space to be both visually appealing and functional for thousands of people to make art in is a challenge.


Photos of the Art Studios can be found on our Facebook page.

The Coachella Art Studios has taken many years to perfect the best art projects for the specific setting, including paper, fashion, tech, jewelry, aromatherapy, illustration and more. Photos of the projects can be found online.

A picture says a thousand words, but videos can say so much more. 

I try to have video documentation of the Art Studios, in all it's many formations and features.

Enjoy the video and find more on Youtube by searching "Coachella Art Studios"

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